Oct 09, 2026  
2026 - 2027 Undergraduate Catalog 
    
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2026 - 2027 Undergraduate Catalog

MKTG 3300 - Applied Marketing Research (3)

This course examines the role of information in decision making with special emphasis on the applied techniques and methods used to identify marketing opportunities or solve marketing problems. The completion of an actual research project is generally required. Prerequisite(s): MKTG 3010 . CIP
52.1401