Oct 09, 2026  
2026 - 2027 Undergraduate Catalog 
    
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2026 - 2027 Undergraduate Catalog

MKTG 3500 - Digital Marketing (3)

E-Business Models This course provides an in-depth exploration of digital marketing strategies, tools, and techniques essential for modern businesses. Students will gain hands-on experience with search engine optimization (SEO), social media marketing, content marketing, email campaigns, digital advertising, and data analytics. By the end of the course, students will develop and implement a digital marketing plan tailored to a real-world business scenario.  Prerequisite(s): MKTG 3010 .